Not with funding. Not with a factory. Not with a marketing plan.
With hope.
Hope that food can still be honest. Hope that quality can matter again. Hope that tomorrow’s kitchen can be better than yesterday’s.
The Avo Company began there.
We believe the ingredients used most often deserve the most scrutiny.
Oil and Fats - the base of everyday cooking.
The Avo Company exists to bring higher standards - of purity, stability, and transparency - to the foods that form the foundation of our kitchens.
Not with funding. Not with a factory. Not with a marketing plan.
With hope.
Hope that food can still be honest. Hope that quality can matter again. Hope that tomorrow’s kitchen can be better than yesterday’s.
The Avo Company began there.
I am a mechanical engineer, and my wife, Gayatri, is an architect. Precision, structure, and design are natural to us - in the way we think and in the way we work.
But beyond our professions, we are food lovers.
Cooking was never just routine in our home. It was ritual. It was experimentation. It was comfort. My mother has always been deeply passionate about food - thoughtful about ingredients, careful with preparation. That influence shaped us long before TAC existed.
I lived in the United States for twelve years. Like many Indians abroad, we built a life - careers, friendships, routines. Eventually, we built our family. In 2023, during Gayatri’s pregnancy, we began looking more closely at what we cooked with every day. She introduced avocado oil into our kitchen. What began as a mindful choice slowly became our default.
Sabzis. Dals. Paneer. Stir-fries. Weekend experiments.
Not because it changed the flavor of home food - but because of how it felt.
Meals felt lighter. Stable. Clean.
And one question stayed with us:
Why do we talk about using less oil - but rarely about choosing better oil?
Indian cooking is unapologetically bold.
We temper spices at high heat.
We roast masalas deeply.
We cook on open flame.
Oil is not decorative in our kitchens. It is foundational.
And foundational ingredients deserve intention.
Perhaps this is where our professional instincts returned. As an engineer, I am wired to ask how something works. As an architect, Gayatri thinks in terms of structure and integrity. We approached oil the same way - not emotionally, but structurally.
We studied fatty acid profiles, oxidation, peroxide values, heat stability, and global quality benchmarks. We read extensively - including research from experts like Dr. Selina Wang at UC Davis, whose published findings on avocado oil authenticity were eye-opening.
Learning that quality inconsistencies were widespread in the global market forced us to rethink assumptions.
We realized that processing methods matter. Standards matter. Testing matters.
Labels do not always tell the full story.
And we understood something simple:
Each visit back to India sharpened that realization. Avocados were expensive. High-quality avocado oil was rare. Transparency around sourcing was limited.
We wanted our child rooted here. We wanted to build something meaningful here.
So we planted trees. In our hometown of Vinchur, near Nashik, we began avocado farming - studying varieties, rootstocks, soil compatibility, and climate resilience.
The first sixty days after planting taught us patience. Summers tested resilience. Winters tested planning. Throughout it all, our family stood with us. My mother’s belief in real food and my father’s unwavering support—gave TAC its foundation long before there was a product.
This was never a solo pursuit. It was a family conviction.
And this journey is still unfolding.
When we began searching for naturally refined avocado oil suitable for high-heat Indian cooking - without chemical solvent extraction - we struggled to find samples that met our expectations.
We do not yet produce our own oil. Instead, we collaborate with carefully selected co-manufacturers who align with our standards. It took over eight months of testing and multiple rejected samples before we found oil that met our qualification framework.
So we built that framework ourselves.
Beyond regulatory compliance. Beyond minimum requirements.
We worked with NABL-accredited laboratories to design a more rigorous testing structure - not just to meet FSSAI norms, but to understand the oil’s true nature: purity, stability, authenticity.
With the support of SGS Chennai, we established batch-level and ongoing verification standards.
TAC standards are aligned with global benchmarks, independently verified, and built around purity and heat stability.
And then another question emerged.
We began working quietly on products crafted from the good fats of avocado. Carefully formulated. Cleanly labeled. Built with the same restraint and integrity.
When they are ready, you will know.
Healthy living is personal. Every home has its own rhythm, budget, and history.
We are simply here to offer a choice - for those who want it.
Naturally refined, high-heat stable oils.
Products built around better fats.
Transparency without noise.
Built on truth — Proven through purity — Sustained by hope
And we intend to stay.
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